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Friends raise pints of Guinness at the pub in Ted Lasso

Guinness × Ted Lasso

Apple TV · Season 4 · Brand integration

Viewers across 6 episodes
63M
Seconds of exposure on screen
155
Preliminary value in the season
$2.5M
Beulah at the sideboard with a bottle of Oban 18 in Dutton Ranch

Oban 18 × Dutton Ranch

Paramount+ · Season 1, Episode 5 · Brand integration

Ad value to date
$1.9M
Seconds on screen, plus a verbal mention
52
A Lexus on a forest road in the Lexus × Wicked spot

Lexus × Wicked

Universal · Feature film · 360 partnership

Campaign impressions
41M+
Video views
15M+
A Toyota bZ outside the Hall of Justice on the Superman set

Toyota × Superman

DC Studios & Warner Bros. · Feature film · 360 partnership

Ad value
$865K
Box office viewership
54M
A creator unboxes a Free Guy kit and wears Razer Kraken headphones

Razer × Free Guy

Disney · Creator seeding

Creators unboxed Free Guy kits with Razer Kraken headphones.

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