Brand partnersfor everyproduction.
We represent content for all the major studios, securing product donations and monetary support from brands to help maximize a production’s budget.
Now showingJoy Ride
For studios and productions
We bring the brands. You keep the story.
Content representation is the other side of what we do. Studios and producers bring us their films and series, and our network of major brands, studio executives, producers and talent with their own production companies finds the brands that fit each story.
With more than 2,000 brand relationships, we can find the right partner for a scene, a character or a whole film. We break down the script, pitch the project to brands, negotiate the fees, supervise the paperwork and deliveries, and report every week on every brand conversation.
Content representation, by the numbers
- Brand relationships
- 2,000+
- Years working with the major studios
- 25+
- Recent films, from The Housemaid to Thursday Murder Club
- 10
What productions get
More on screen.Less from the budget.
Every brand is chosen to suit the story and agreed with you, from a single prop to a partner for the whole release.
- 01
In-kind product placement
Product for the set, props, wardrobe and vehicles, from brands that suit the story.
- 02
Paid brand integrations
Brands that pay to be part of the story, with the fees negotiated for the production.
- 03
Production resources
Technology, equipment and vehicles for the shoot, from brand partners.
- 04
Craft services
Food and drink for cast and crew from brand partners.
- 05
Marketing partnerships and activations
Partners who promote the release with campaigns, activations, screenings and retail.
How it works
Script tofinal cut.
Script breakdown
We break down the script to find every potential category and brand opportunity.
Production meetings
We meet with props, set decoration, costumes and transportation to find what each department needs now.
Brand outreach
We pitch the project across our network for paid and in-kind placement.
Contract negotiations
We negotiate with every brand to deliver the most money for the production.
Paperwork
We supervise every clearance agreement and work with production legal so all contracts are in place.
Product deliveries
We oversee the delivery and return of products for every department, through pre-production and filming.
Weekly reports
A weekly report on every brand conversation to date.
Post-production support
Support for anything post-production needs, from VFX to securing more brand assets.
Recent films
Brands securedfor recent releases.
A few of the films we’ve represented, and some of the brands we brought to each.

The Housemaid
Brands secured
Alfa Romeo, Olipop, Bang & Olufsen, Cartier, Jeep, UPPAbaby

Now You See Me: Now You Don’t
Brands secured
Pirelli, Budweiser, Range Rover, Givenchy, Dell, TAG Heuer

Good Fortune
Brands secured
Denny’s, Mr Porter, American Express, Polar Monkeys, Jacques Marie Mage, Dos Equis

Thursday Murder Club
Brands secured
Aston Martin, Stella Artois, Triumph Motorcycles, Roberts Radio, Leica, Ravensburger

Another Simple Favor
Brands secured
Apple, CALPAK, Zimmermann, Ray-Ban, Christian Louboutin, Fendi

Carry-On
Brands secured
Hostess, Wrangler, Clearblue, BabyBjörn, See’s Candies, Dewar’s

Shotgun Wedding
Brands secured
Frito-Lay, Fiji Water, Johnnie Walker Blue Label, Tanqueray, Stella Artois, Dell, Chandon

Joy Ride
Brands secured
Louis Vuitton, Frito-Lay, JanSport, Apple, Yobo Soju, Razer

Bob Marley: One Love
Brands secured
Adidas, Fender, Lee, Red Stripe, Ludwig

Imaginary
Brands secured
Microsoft, Lyft, LesserEvil, Mercedes-Benz, Google, Vans
We represent content for all the major studios
For brands
Want your brand in an upcoming release?
Because we represent the films, we see scripts and scenes early. Tell us what you’re looking for, and we’ll bring you the opportunities that fit.
What is content representation?
We represent a film or series to brands. The production tells us what it needs, and we find the brands that suit the story, securing product donations, brand integrations and marketing partners on its behalf.
How does it help a production’s budget?
Donated product and loaned vehicles and equipment cut what the production spends, brand integrations bring money into the budget, and marketing partners extend the release campaign.
Does the production keep creative control?
Yes. Every brand moment is agreed with the production, and nothing goes on screen that doesn’t suit the story.
When should we bring you in?
As early as possible, ideally at script stage, so we can match brands to scenes before the shoot.
What kinds of brands do you work with?
More than 2,000 brands across automotive, spirits and beverages, food, fashion, beauty, technology, travel and finance.
Services
More ways we work
- 01Product PlacementHero, featured or background, through loan and trade agreements.
- 02Brand IntegrationBrands written into the story, with the exposure agreed in writing.
- 03Entertainment PartnershipsTie-ins and campaigns around the biggest releases.
- 04Talent & CreatorsTalent seeding, gifting suites and creator partnerships.
- 06MeasurementReach, audience, value and sales lift for every placement.





