About Mediaplacement
At the forefrontof product placementsince 1998.
Today we are one of the top product placement agencies in the country, offering luxury brands a streamlined path to meaningful brand integration within entertainment content and culture.
Our approach blends traditional product placement and promotional partnerships with viewer analytics and impression evaluation, giving clients both cultural relevance and measurable results. Our expertise spans beauty, luxury goods, finance, automotive, and liquor and spirits.
In more than 25 years of entertainment marketing, we’ve built long-standing relationships with the major film studios, networks and streaming platforms, and the infrastructure to operate at a scale few agencies can match.
Founder and CEO
Britt Johnson
After years of agency, freelance and in-house public relations and marketing work in fashion, beauty and luxury spirits, Britt founded mediaplacement entertainment incorporated in September 1998.
Working directly with filmmakers, writers, producers, studios and streaming platforms, he built a production-first approach to product placement and brand integration. From James Bond’s “shaken, not stirred” martini to the lipstick Wonder Woman puts on to save the world and the Prada wardrobe in The Devil Wears Prada, he has orchestrated many of the most talked-about placements of the past 25 years.
He stays closely involved with every client, including Toyota, Lexus, Diageo, Shark/Ninja, UPPAbaby, Ally Bank, Lionsgate and IHG Hotels & Resorts. In 2026 he was named one of TheWrap’s Brand Integration Power Players and joined Netflix and Brand Innovators at Cannes Lions. He has been quoted by WWD, Ad Age, Forbes, USA Today and The New York Times, and was a consultant and on-camera contributor to Morgan Spurlock’s The Greatest Movie Ever Sold.